Vancouver, British Columbia, Canada, November 14, 2019, Live Current Media Inc. (“Live Current” or the “Company”) (OTCQB: LIVC) is pleased to announce that it is entering the eSports industry with the development of Boxing.com FEDERATION.

Boxing.com FEDERATION aspires to become one of the biggest traditional eSport leagues in the world, with title belts in multiple weight classes and national belts throughout the world. FEDERATION is now in development and is working towards a Fall 2020 launch.

Further, Live Current is pleased to announce that Dmytro Dvinyaninov has joined the Company as Director of Technology to accelerate and oversee development of the project. Mr. Dvinyaninov is a respected technology leader with proven adaptability and innovation in project leadership, execution intelligence, and architectural design. He co-founded Opencal.com, an on-line appointment scheduling & booking software, which was acquired by Groupon in September 2011. He also founded Monetsu, a next-generation interface for Bitcoin and was accepted into the 500Startups accelerator in Silicon Valley.

According to Statista, worldwide revenue for eSports will top $1 billion in 2019, continue to grow rapidly in the coming years and by 2022, 650 million people are expected to be watching eSports online.

About Live Current Media Inc.

Live Current builds consumer Internet experiences around its portfolio of domain names. Live Current’s current business strategy is to develop, or to seek partners to develop, its domain names to include content, commerce and community applications. In addition to its domain name business, the Company holds the exclusive worldwide home marketing rights for the eBalance microcurrent device.

On behalf of the board of directors of Live Current Media Inc.

David Jeffs, CEO & Director

For more information please contact:
david@livecurrent.com

All statements in this press release that are not statements of historical fact are forward-looking statements, including any projections of growth, earnings, revenue, cash or other financial items, any statements of the plans, strategies, objectives and goals of management for future operations, any statements regarding future economic conditions or performance, statements of belief and any statements of assumptions underlying any of the foregoing. These statements are based on expectations and assumptions as of the date of this press release and are subject to numerous risks and uncertainties, which could cause actual results to differ materially from those described in the forward-looking statements. These risks and uncertainties include, but are not limited to, general economic conditions particularly as they relate to demand for our products and services; competitive factors; changes in operating expenses; our ability to raise capital as and when we need it and other factors. Live Current Media Inc. assumes no obligation to update these forward-looking statements to reflect future events or actual outcomes and does not intend to do so.